For many entrepreneurs, the decision to open a second location symbolizes a triumphant victory in the life of their business. Expanding to a second location can mean that the business has matured enough to reach a whole new set of customers. However, expansion isn’t merely about replicating an existing model in a fresh territory. It’s about understanding the new markets and adjusting to diverse demographic needs.
Many think that establishing a brick-and-mortar shop, restaurant, or other location is the most challenging part of running a business.
from StartUp Mindset https://startupmindset.com/7-things-to-know-before-opening-a-second-location-for-your-business/
Andrea Zanon 